Trump’s 3rd Wife Melania’s Flop of Movie Roll Out…Reviews….

It is NOT looking like a big money maker….

Maybe because her husbad IS NOT a very popular man around town…

AND?

Melania herself comes across as cold person, who married a rich guy, who turned out to a bullying crook who got be President twice?

 

Daily Beast’s

The first lady’s newly released film, Melania, has sold out in only two theaters nationwide.

A WIRED analysis on Jan. 29 found that Melania Trump’s documentary, released on Jan. 30, filled theaters in just two locations: AMC Classic Indian River 24 in Vero Beach, Florida, and AMC Independence Commons 20 in Independence, Missouri.

WIRED reviewed nearly 1,400 screenings in the United States on the Fandango ticketing platform. The publication caveated that “it’s possible that not all movie theaters sell tickets through that website.”

Melania opened in an estimated 1,500 to 2,000 theaters nationwide. Throughout the week, social media was flooded with screenshots of poor pre-sales and empty theaters.

In Minnesota, the Mann Plymouth Grand 15 theater cancelled screenings altogether. The state is currently facing a widespread immigration crackdown; two residents of Minneapolis, Alex Pretti and Reneé Good, were killed in separate shootings by federal agents. On the same day as Pretti was shot, Melania was privately screened for a select audience at the White House.

Global demand for the documentary, meanwhile, remains low. In the U.K., a single seat was sold for the 9:40 a.m. showing at Sittingbourne’s Light cinema, according to a Guardian journalist who was the sole attendee. Notably—and somewhat shockingly—a Vue theater in Islington sold out its 3:10 p.m. showing of the film, per The Guardian. But many theaters across the country just had a smattering of seats sold across showtimes….

…

Prior to its release on Friday, Melania was projected to bring in about $5 million, according to data from the National Research Group. This projection is similar to that of documentaries like After Death and Matt Walsh’s Am I Racist?, as reported by The Independent. Other estimates for Melania are even lower: Box Office Pro predicted a $1-2 million opening weekend.

But for a documentary, the numbers aren’t considered to be all that bad, as the Hollywood Reporter pointed out. The more alarming aspect of Melania’s box office projections is how much the film will earn relative to the staggering amount paid to make it. The first lady’s documentary was acquired by Amazon MGM, which allegedly spent $75 million on the acquisition and marketing. The first lady herself reportedly pocketed $28 million.

Despite the documentary’s harsh reception and alleged lack of sales, the first lady said a spinoff is in development.

 

The Guadian…

No doubt there is a great documentary to be made about Melania Knauss, the ambitious model from out of Slovenia who married a New York real-estate mogul and then found herself cast in the role of a latter-day Eva Braun, but the horrific Melania emphatically isn’t it. It’s one of those rare, unicorn films that doesn’t have a single redeeming quality. I’m not even sure it qualifies as a documentary, exactly, so much as an elaborate piece of designer taxidermy, horribly overpriced and ice-cold to the touch and proffered like a medieval tribute to placate the greedy king on his throne.

And so it goes on. Melania moves through the action like a listless automaton, talking constantly but saying nothing, squired from Mar-a-Lago to Trump Tower to her final destination, the White House. What drama there is chiefly hinges on her concern that her white blouse is too loose at the neck and needs to be cut and then tightened, much to the consternation of the fitters. Melania misses her mother, she says, but she loves Michael Jackson and Barron and possibly her husband as well, although Trump himself is mostly a background presence here, shuffling in at intervals to brag about his election win and complain that his inauguration clashes with the televised college football playoffs. “They probably did it on purpose,” he says.

It’s dispiriting, it’s deadly and it’s spectacularly unrevealing. Ratner’s film plays like a gilded trash remake of Jonathan Glazer’s The Zone of Interest in which a button-eyed Cinderella points at gold baubles and designer dresses, cunningly distracting us while her husband and his cronies prepare to dismantle the Constitution and asset-strip the federal government. “White and gold – that’s so you,” purrs one of her lickspittles as she busies herself with the colour-scheme for the ball and the incoming first lady allows that yes indeed, this is true.

It’s no spoiler to reveal that phew, thank heavens, Trump’s second inauguration goes swimmingly well in the end. This despite the unfortunate clash with the college football game. This despite the infuriating looseness of the first lady’s white blouse. The preparations are exhausting but the euphoria of the moment sees her through, all the way to the starlight ball where she briefly boogies along to the Village People’s YMCA. “Being awake for 22-hours felt like nothing,” she gushes, which is nice to hear and good for her. But the fun’s not infectious and the guests are a nightmare, and two hours of Melania feels like pure, endless hell.