And the Biden campaign has hundreds of MILLIONS to spend….
The Trump campaign does NOT….
Mr. Biden has maintained a nearly 2-to-1 advantage on the airwaves for months. His dominance is most pronounced in three critical swing states — Michigan, Pennsylvania and Wisconsin — where he spent about $53 million to Mr. Trump’s $17 million over the past month largely on ads assailing the president’s handling of the virus as well as the economy and taxes, according to data from Advertising Analytics, an ad tracking firm.
In Pennsylvania alone, Mr. Biden ran 38 different ads during a single week this month, a sign of how comprehensive his effort there has been….
…
The president’s ad strategy, in turn, reflects the challenges facing both his campaign finances and Electoral College map. He has recently scaled back advertising in battleground states like Ohio and Iowa and, until this past week, slashed ads in Michigan and Wisconsin, despite being behind in polls. And Mr. Trump is having to divert resources to hold onto Republican-leaning states like Arizona and Georgia.
Mr. Trump spent less on ads in 2016, too, but he went on to narrowly capture critical states anyway and prevail over Hillary Clinton. Back then he relied heavily on huge rallies and live cable news coverage to get his message out, and he got extensive airtime for his attacks on Mrs. Clinton. This time around, his rallies have been fewer and smaller because of the pandemic and his own virus infection; the events have gotten less cable coverage; and he has had a hard time making attacks stick on Mr. Biden.
In many ways, the advertising picture reveals how the pandemic has upended the 2020 race. With in-person campaigning sharply limited, the traditional advantages built by a ground game in battleground states have largely been replaced by the air cover provided by advertising….
Graphic….NY Times….
My Name Is Jack says
I would hope that ,with all this money ,the Biden campaign would devote a sizable amount to GOTV efforts.
Approaching the two week mark and with almost all polls indicating that the “undecided” vote is fairly small, it’s time to assure that your voters are getting to cast their ballots.Ads are important but play a de erasing role as the days wind down.
Get your voters voting is now of paramount Importance ,in my view.
Democratic Socialist Dave says
And guess who will be trying as hard as possible to see that those voters’ ballots will never reach the counting table ??
jamesb says
3 guesses only ONE counts🤫?
My Name Is Jack says
So?
Trumps going to do what Trumps going to do.
All the more reason that we should be all in with GOTV.
jamesb says
Me also…..
Democratic Socialist Dave says
No Republican since Calvin Coolidge in 1924 has carried the country without also carrying Florida. (this year’s election will be the 25th since then). Florida also voted for two GOP losers — Nixon in 1960 and GHWBush in 1992.
So, although it is theoretically just possible to run the table in nearly all the other battleground states to find a path to re-election*, Trump just cannot afford to lose the Sunshine State’s 29 Electors.
* Pa + all of the Midwest save Illinois + all of the South & Border save Fla, Va, Md, Del & DC + the Northern Rockies + Utah + Alaska.
Nevada, Arizona and Colorado in the Southwest could also help, although should Florida flip back to the Democrats, I doubt that any of them would fall into Trump’s column.
jamesb says
Polling points to Mich, Minn, Va, Md, Del, DC, Nev, Az and Co ALL being announced FOR Joe Biden late in the night of Nov 3rd…..
I’m calling Fla FOR Biden also due to the senior vote vs the Hispanic/White non-College Trump vote…