The stock is taking a beatdown….
The company will stop revealing how many phones they sell….
Inside reports are than the phone production will be cut by up to 30% …..
The below linked piece deals with sales in Japan primarily…
But there are also problems with new iPhone sales in America also…..
Apple plans to discount the price of iPhone XR models in Japan by offering subsidies to Japanese carriers, according to a new report out this morning.
The Wall Street Journal said the price decreases on the $750 iPhone models could come as early as next week, citing sources familiar with Apple’s sales strategy in the region.
“A price cut within a month off the release is rare not just for Apple but for smartphone makers in general,” said a senior official at a wireless operator, who monitors sales.
Analysts say weaker-than-expected demand for iPhone XR may mirror what happened with the iPhone 5c in 2013, where sales picked up the following year. Apple’s higher-priced XS and XS Max models, released a month earlier, appeal more to tech’s early adopters who typically fuel initial sales of new iPhones.
The decision comes in the wake of a WSJ report earlier this week that claimed Apple has slashed production orders for its latest iPhone XS, iPhone XS Max, and iPhone XR models due to lower-than-expected demand.
Part of the problem for Apple is that the iPhone 8 is apparently still hugely popular in Japan because of its affordability, given that it’s cheaper than the XR and was still available when Apple launched the XS and XS Max…..
This dog has iPhone and it’s doing fine….