Donald Trump is/has been about ‘branding’….
He thought his being President would make his name worth more….
It WAS…
It seems to be gone now…
And where the president’s name remains, it is largely relegated to the fine print. The welcome sign out front of one rink used to say “Trump” at the top; now the name is at the very bottom, under the phone number. “Operated by the Trump Organization,” the sign says.
Trump’s company still runs these two ice rinks. For them, then, the changes in branding mark a milestone: For the first time since Trump took office, two of Trump’s own businesses seem to be trying to downplay their connection to his name.
“It’s a complete rebranding,” said Geoffrey Croft, of the watchdog group NYC Park Advocates. These rinks, which once shouted the president’s name, now barely mention it. “They’ve taken [the name] off everything. Off the uniforms, everything.”…
Image….Donald Trump stands in front of the Wollman Skating Rink in October 1986. (Mario Suriani/AP)
He may not be able to skate as it relates to his current problems.
It won’t hurt him with blacks….
Trump, of course HAS a history….
Including the Obama ‘birther’ thing, eh?